A New Item Launch Plan is crucial to the success of new items at GFI.
Without a new item launch plan, items often do not scale appropriately and fail to become efficient slots in our DCs.
Failure to provide a thoughtful New Item Launch Plan can subject your new item(s) to a risk share fee of $1000 per DC per SKU.
Any questions regarding the implementation of risk share fees or the New Item Launch Plan should be directed to your sales contact(s) at GFI.
New Item Launch Plans can only be added to pending items. If the item is already approved and active, you will need to submit a separate promotion for deals or discounts on the item.
How to Add a Launch Plan to a Pending Item
- Navigate to the New Item Launch Plan tab on the New Item screen.
- Select Yes on "New Item Launch Plan" attribute.
- Select Yes or No on the "New Item Flyer ($750)" attribute.
- Add the details of your launch plan by selecting the appropriate answers to the attributes in the "INTRO DISCOUNT PLAN" or "INTRO SPIFF" sections.
- If you have additional notes for the Launch Plan, scroll down on the screen to the "Launch Plan Notes" attribute.
- Be sure to click SAVE at the top left of the item screen.